

	Radio Media Tour

	RMT-Online

	Sponsored Radio Feature

	Telephone Media Training

	Podcast

RADIO MEDIA TOUR

Time, money and impact are the primary reasons to include a Radio Media Tour (RMT) by Tobin Communications as part of your overall media campaign. A Radio Media Tour is designed to maximize your spokesperson's time by scheduling back-to-back telephone interviews with radio news directors and talk show hosts.

The typical RMT can be scheduled over the course of a day, or over a series of days or weeks. Your spokesperson can conduct the interviews from just about anywhere, but they should be conducted in a quiet room and on a hard phone line.

Our Radio Media Tour service includes:

Drafting a media advisory;
Pitching news directors and talk show producers;
Teleconferencing and moderating interviews;
Producing a CD recording of the interviews;
Following up with news directors to determine usage of taped interviews;
Preparing a summary report;
Optional service #1: Telephone Media Training; and
Optional service #2: Showcasing your RMT through our RMT-Online service.